SaaS review sites are where B2B buyers compare software before they book a demo, and four are the usual starting points: G2, Capterra, TrustRadius and Gartner Peer Insights. Five more (SaaSworthy, Product Hunt, Trustpilot, AppSumo and SourceForge) matter depending on who you sell to.
This guide covers all nine. For each one you get what it is, who reads it, how listing works, how it checks reviewers, and who it suits best. Listing, pricing and verification facts link to their sources, usually the site's own pages. Where a site doesn't publish something, we say so instead of guessing.
One change to know first: Capterra, Software Advice and GetApp now sit inside the G2 ecosystem, according to G2's March 2026 press release. Capterra's vendor page now reads "powered by G2 Digital Markets". They are still separate sites with separate audiences, so they get separate entries here.
SaaS review sites at a glance: the best review platform for SaaS depends on your buyer
| Site | Best for | Free listing | Reviewer verification |
|---|---|---|---|
| G2 | B2B software of any size | Yes, free profile claim | LinkedIn, business email, or validated personal email; screenshot for "Current User" |
| Capterra (+ Software Advice, GetApp) | SMB buyers | Lists all providers, not only paying ones | Identity check by human moderators |
| TrustRadius | Mid-market and enterprise tech | Yes, free profile | Business email validation, LinkedIn verification, human moderation |
| Gartner Peer Insights | Enterprise IT | Vendor portal; no fee stated | Confirmed profile on gartner.com or LinkedIn, plus attestation |
| SaaSworthy | Early-stage SaaS visibility | Yes, Standard plan | Not stated |
| Product Hunt | Launches and early adopters | Yes, free to use | Not stated |
| Trustpilot | B2C and prosumer SaaS | Yes, free plan | Open platform; anyone can review |
| AppSumo | Lifetime-deal launches for SMBs | Free to apply; revenue share | Not stated |
| SourceForge | Extra reach and category pages | Basic listings; paid upgrades | Not stated |
The 9 SaaS review sites worth your time
1. G2
What it is: The B2B software review site G2 calls the #1 destination for buyers among B2B review sites. It cites more than 3 million reviews, and its press release says the combined G2 ecosystem serves more than 200 million annual buyers.
Audience: B2B buyers from startups to large companies.
How listing works: You submit your product, then claim the profile. G2 says you can claim your profile for free and that claims are reviewed within 1 to 3 business days. Paid products cover buyer intent data, content licensing and review generation.
How it verifies reviewers: Reviewers must sign in with a LinkedIn account, a verified business email, or a personal email G2 can validate. Reviews carry labels: "Validated Reviewer", "Current User" (the reviewer uploaded a screenshot of the product in use) and "Incentivized". G2 caps any review incentive at $100 and labels incentivized reviews.
Best for: Any B2B SaaS company. If you only list on one site, list here.
2. Capterra (with Software Advice and GetApp)
What it is: A long-running software directory aimed at small and mid-sized businesses. Its guidelines cite over 2.5 million verified reviews. Software Advice and GetApp belong to the same group; Software Advice adds free advisor calls, and GetApp focuses on comparisons.
Audience: SMB buyers, often non-technical owners and team leads.
How listing works: Capterra says it lists all providers, not just those that pay. The "Get Your Product Listed" button on its vendor page now routes to G2's product form. Paid visibility runs through pay-per-click campaigns, where you pay when a buyer clicks through to your site.
How it verifies reviewers: Human moderators check that reviewers are real people, and every reviewer's identity must be confirmed, even ones who post as an anonymous "verified user". Incentives must be nominal and are flagged with a "Reviewer Source" icon.
Best for: SaaS sold to small businesses, where buyers compare a long list before booking demos.
3. TrustRadius
What it is: A B2B review site known for long, detailed reviews. It was acquired by HG Insights in June 2025.
Audience: Mid-market and enterprise technology buyers.
How listing works: There is a free profile and a premium profile. TrustRadius says the free one gets you in front of 1M+ buyers.
How it verifies reviewers: Its 2026 quality report names business email validation and LinkedIn verification, followed by human moderators who read each submission. Only 53.7% of submitted reviews were published in 2025, and AI-written reviews are not allowed.
Best for: SaaS with a longer sales cycle, where buyers read deep reviews before a demo.
4. Gartner Peer Insights
What it is: Gartner's peer review platform for enterprise software and services. Gartner analysts may consider its reviews as one input among many, per the Peer Insights FAQ.
Audience: Enterprise IT and business professionals.
How listing works: Vendors register through the Peer Insights vendor portal. Reviewers can also write in a vendor that is not yet listed; the review is approved once Gartner confirms the vendor belongs in the category. Coverage is limited to markets and categories Gartner has opened.
How it verifies reviewers: Reviewers need a confirmed profile on gartner.com or a credible external site such as LinkedIn that shows identity, employer and role. They must certify they don't work for the vendor or a competitor. Gartner treats gifts of $25 or less as nominal and shows incentive information on the review when it has it.
Best for: SaaS selling to enterprise IT, especially in categories Gartner analysts cover.
5. SaaSworthy
What it is: A SaaS-focused directory with category lists and comparisons. It says it is trusted by more than 500 SaaS companies.
Audience: SMB buyers browsing SaaS categories.
How listing works: The Standard plan is free and includes a basic profile and organic review capture. Premium is billed annually. Core and Ultimate are custom-priced and add review imports, sponsored placement and managed clicks.
How it verifies reviewers: SaaSworthy's vendor page doesn't describe its reviewer checks.
Best for: Early-stage SaaS that wants another free profile and category coverage.
6. Product Hunt
What it is: A launch platform rather than a classic review directory. Makers post a product, and the community responds with upvotes and comments on launch day and after.
Audience: Early adopters, makers and tech-savvy buyers.
How listing works: Product Hunt's launch guide answers "Is Product Hunt free?" with "Yes. It's 100% free to use."
How it verifies reviewers: Not stated in the launch guide.
Best for: New SaaS products and major releases where early feedback and a burst of attention matter more than steady buyer research.
7. Trustpilot
What it is: A general consumer review platform. It isn't SaaS-specific, but many B2C and prosumer software brands use it.
Audience: Consumers and small business owners.
How listing works: There is a free plan with 50 review invitations a month. Paid plans are billed annually per domain: Starter from $99/month (100 invitations, only for new Trustpilot customers with up to $5M revenue), Plus from $319/month (300) and Premium from $799/month (1,000). For a closer look, see what Trustpilot's pricing page leaves out.
How it verifies reviewers: Trustpilot calls itself an open platform: anyone can write a review without being invited by the business.
Best for: Consumer-facing SaaS where buyers look for a star rating, not a detailed B2B review. If you weigh it against other options, our list of Trustpilot alternatives for SaaS and the Signed Reviews vs Trustpilot comparison go further.
8. AppSumo
What it is: A marketplace for software deals, often lifetime deals. AppSumo says partners launch to 1.5 million entrepreneurs.
Audience: Solo founders, freelancers and small businesses hunting for deals.
How listing works: It's free to apply, with no upfront costs. AppSumo takes a negotiated revenue share and accepts about 10% of applicants.
How it verifies reviewers: The partner pages don't describe it. AppSumo encourages partners to ask buyers for honest reviews, and incentivizing reviews breaks its partner terms.
Best for: SaaS with an SMB product that can handle a wave of deal buyers, and wants dozens of reviews in a short window.
9. SourceForge
What it is: A software directory with a large business software section. SourceForge reports roughly 20 million visitors a month, citing SimilarWeb.
Audience: Broad: IT staff, developers and business buyers.
How listing works: There are basic listings and upgraded listings that rank above basic ones on category and competitor pages. Review generation tools and a review widget come with the upgrade.
How it verifies reviewers: Not described on the vendor page.
Best for: Extra category coverage once your core profiles are in shape.
How to get your first reviews on these sites
- Claim two profiles, not nine. Start with G2 plus the site your buyers use most: Capterra for SMB, TrustRadius or Gartner Peer Insights for enterprise. A profile with zero reviews does little.
- Ask the whole customer base, not only fans. G2 bans collecting reviews in a way that filters out negative ones, and Capterra asks vendors to request feedback from a broad cross-section of users.
- Send each site's own review link. Reviews get submitted on the directory's own domain, so link straight to its review form. One link per email keeps the ask simple.
- Time the ask. Good moments are after onboarding is done, after a support ticket is resolved, or at renewal. Our guide on how to collect reviews for SaaS maps timing to the subscription lifecycle.
- Follow each site's incentive rules. G2 allows labelled incentives up to $100, Gartner treats gifts of $25 or less as nominal and shows them on the review, Capterra wants nominal value and disclosure, and AppSumo forbids incentives entirely.
- Reply to reviews. Short, specific replies show buyers someone is listening, on every site that allows vendor responses.
Directory reviews and your own site are two separate jobs
Every site above collects reviews on its own domain, under its own rules. That is the point of a directory: buyers trust it because you don't control it. A G2 profile helps a buyer who is comparing tools on G2.
It doesn't put reviews on your pricing page, your signup flow or your docs. Prospects who land on your site from search or a referral still need proof there, and that is a different job.
Signed Reviews is built for that second job. It connects to your Stripe account and sends review invitations only to customers whose charge was imported from that account. Each review is cryptographically signed, which makes any later edit to it detectable. Reviews show on a hosted review page, through a read-only API and with a trust badge. The Stripe-verified reviews guide explains the model, and what "verified buyer" actually means covers how labels differ across platforms.
Pricing, from the pricing page:
| Plan | Price | Automated invitations |
|---|---|---|
| Free | $0 | Self-service collection + 10 automated invitations |
| Starter | $29/month | 250 per month |
| Pro | $79/month | 1,500 per month |
| Scale | $199/month | 5,000 per month |
Annual billing saves two months. Signed Reviews is operated by Paid Rightly LLC.
Use the directories for discovery and use your own site for proof. They don't replace each other.
Frequently Asked Questions
What is the best review platform for SaaS?
There isn't one best review platform for SaaS, because the sites do different jobs. G2 is the default for B2B software. Capterra reaches SMB buyers, and TrustRadius and Gartner Peer Insights reach enterprise buyers. For reviews on your own website, use a separate tool that collects them from your actual customers.
Are SaaS review sites free to join?
Most have a free entry point. G2 and TrustRadius offer free profiles, Capterra lists providers whether or not they pay, SaaSworthy has a free Standard plan, Product Hunt is free to use, and Trustpilot has a free plan with 50 invitations a month. Paid tiers add visibility, leads and review generation tools.
How do SaaS review sites verify reviewers?
It varies. G2 requires LinkedIn, a verified business email or a validated personal email, and labels screenshot-backed reviews as "Current User". TrustRadius uses business email and LinkedIn checks plus human moderators. Gartner Peer Insights needs a confirmed gartner.com or LinkedIn profile. Capterra's moderators confirm each reviewer's identity. Trustpilot is open to anyone.
Can I offer incentives for reviews on G2 or Capterra?
Within limits. G2 allows incentives up to $100 and labels those reviews. Capterra allows nominal incentives with disclosure. Gartner Peer Insights treats gifts of $25 or less as nominal and discloses them. AppSumo does not allow incentives at all. On G2 and Capterra, an incentive can't depend on the review being positive.
Further reading: How to Collect Reviews for SaaS · Trustpilot Alternatives for SaaS · Stripe Verified Reviews, the definitive guide · What "Verified Buyer" Actually Means · Signed Reviews vs Trustpilot
Every review tied to a real Stripe payment
Signed Reviews attaches a cryptographic signature to each review, linked to a completed transaction. Free to start: unlimited self-service reviews, 10 automated invitations, no credit card.
Start free → How verification works